Soho OS
2011 Mangrove Capital Partners invested $1.75 million in SohoOS and its small-business management service. 2012 the company is announcing that Morgenthaler Ventures is leading a second round of financing to the tune of $8 million (it’s also the firm’s first investment in an Israeli-based startup). All existing investors, including Mangrove Capital Partners, Kima Ventures and The Time are participating in the round as well.
Joining Mangrove’s Michael Jackson on the company’s board will be Morgenthaler Ventures’ Mark Goines, whose previous experience of running TurboTax, GM’ing Inuit’s consumer division, as well as backing the likes of of Mint.com as an angel investor, should come in handy for SohoOS as it begins to double down on user acquisition.